Joslyn Rose Lyons has created an inspiring and unique portfolio of content for over a decade in film and television, including work with HBO, BET, OWN, Discovery Channel and Vh1.
In her creative treatment for the video campaign "Beautiful", Joslyn directed an in-studio acoustic performance with RCA recording artist Mali Music and women such as "The Game"'s Wendy Raquel Robinson, "Being Mary Jane's" Brely Evans, and casting director Robi Reed, were enlisted to represent such a positive message, as noted in Rolling Stone Magazine, the video defined 'What it means to be beautiful'.
Joslyn's films have debuted at the HBO Urbanworld Film Festival, London Raindance, Black International Cinema Berlin, and Los Angeles International. She won Best Music Documentary for her first feature documentary film “Soundz of Spirit” (Common, Cee-Lo, Saul Williams) at the New York International and her work has been recognized by The International Museum of Women and FOX Studios.
“Joslyn is a budding creative talent who has the special skill of breathing freshness and truth into any project she takes on. Her dedication and style are the foundation of her ability to work on project after project, yet maintain an agility and depth to her craft.”
— Brian Wright, Director of Talent Acquisitions, Fox Studios
Making a natural transition to television, Joslyn was given a directors seat at Simmons Lathan Media Group. As a 'Def Jam filmmaker' she directed the HBO Def Poetry pilot series for new media platforms.
Joslyn directed four music videos for Brooklyn-bred MC Talib Kweli, including "Cold Rain" which was named #1 video on MTV, as well as videos for Hieroglyphics/Souls of Mischief, Shafiq Husayn of SA-RA Creative partners, the Danish duo Quadron, and Philly songstress RES for her Fleetwood Mac‘s “Dreams”. She was the first female-music video director for Too $hort and E-40, including the black and white visual for "Fast Lane". Her directorial treatment for Droop-E ("N The Traffic") brought a "1930's slow motion, Harlem Nights feel" as noted by Mass Appeal. Her eclectic visuals for "Frozen Hearts" a Chad Hugo (N.E.R.D./Neptunes) produced single for "The Quarry" in which Hugo samples Angelina Jolie's Governors Awards Speech, she creates a series of intimate narrative vignettes and "where things aren’t quite as they seem" as noted by The Fader Magazine.
Joslyn was a lead field producer and director, on the Music Matters Grammy Showcase at the Creative Artists Agency (CAA) in Los Angeles. She has contributed to documentaries including "The Message" (BET), "Miss Representation" (Oprah Winfrey Network), "Agents of Change" (Danny Glover), "Roots of Fire" (Jaded Media), "Tale of The Tape" (Kendrick Lamar, Big Sean, J. Cole, Wiz Khalifa) and "Tale of Four Cities" (Gentrification in New Orleans, Oakland, Brooklyn and Inglewood).
She is a content creator for the multi-faceted Museum of Light, which explores the Alchemy of the Artists' Journey. The platform has collaborated with The Grammy Museum, LINES Ballet, Day for Night Festival, Motown Music, BET Experience and BARS at The Public Theater NYC. Joslyn has curated content for the museum with Tavis Smiley, Michelle Williams, Pharoahe Monch, Peter Coyote, Joi Gilliam, Denaun, HBO Def Poet Rafael Casal, Tony Award winning Daveed Diggs ("Hamilton") and Grammy Award Winning musician Robert Glasper.
Media 2016 | Respect Magazine Feature: Curating the Alchemy of the Artists' Journey